tag:blogger.com,1999:blog-346771902008-10-06T13:47:50.162+05:30Web 2.0 Indian InnovationsWebmasternoreply@blogger.comBlogger62125tag:blogger.com,1999:blog-34677190.post-7535085182958670892008-10-06T13:35:00.003+05:302008-10-06T13:47:50.178+05:30

Internet Outsider, Henry Blodget thinks that Google's Ad Revenues are slowing down and hence the company is considering advertising about its products outdoors / billboards in the US. However, the scenario Far East is completely different. Google is probably one of the most admired consumer brand names. Advertising agencies are now using it to promote their Events and Products. This time, it is

Webmasternoreply@blogger.comtag:blogger.com,1999:blog-34677190.post-55327809212941182942008-09-15T12:19:00.000+05:302008-09-15T12:20:04.906+05:30

Telecom sector major Bharti Airtel is planning its foray into the information technology (IT) business by developing software applications for small and medium businesses (SMBs) and enterprises on a pay-per-use or software-as-a-service (SaaS) model. The company is currently in talks with large software vendors such as Oracle, SAP, Microsoft, Google and Jamcracker to develop the required

Webmasternoreply@blogger.comtag:blogger.com,1999:blog-34677190.post-9782174673992851582008-09-09T20:23:00.002+05:302008-09-09T20:28:58.656+05:30

The Online Advertising market in India is set for an explosive growth within the next 3 years. With the Government striving hard to reach broadband targets and adding more Indians online, brands, portals, services etc are all joining the bandwagon. The Online Advertising market is set to touch Rs 2,500 core [$550 mn] in the next 3 years accounting for 6.8% of the entire advertising market in

Webmasternoreply@blogger.comtag:blogger.com,1999:blog-34677190.post-24489105552041436012008-07-19T20:10:00.002+05:302008-07-19T20:19:18.514+05:30

June-2008, was a totally different month when we saw Google actually shed search market share by 0.3% which was grabbed by rival Yahoo!. [If comScore data can be believed,we don't]. On the other hand Redmond giants Search Marketing gimmick of cash back has taken off as the company gained 0.7% in June-08. The Big 3 search companies on the Internet approximately have the following market share,

Webmasternoreply@blogger.comtag:blogger.com,1999:blog-34677190.post-63964346719211558582008-06-06T00:01:00.004+05:302008-06-06T00:22:10.629+05:30

Social Networks in India like BharatStudent and MingleBox which started off to connect the Indian Youth have included the most sought after modules to attract more individuals to their platform - Education Information hence changing the theme of their portals to Education Infotainment from mere Entertainment and Social Connection. Education - The Big Bucks Business: Apart from the Government

Webmasternoreply@blogger.comtag:blogger.com,1999:blog-34677190.post-19488551963301378432008-05-22T00:46:00.004+05:302008-05-23T12:33:15.325+05:30

Social Networks will have an uphill task monetizing its users' generated content. According to an estimate by eMarketer, world wide social network ad spending by advertisers will be mere $ 2 bn in 2008 [Google's Net Profit for one quarter]. Gone are those days of empty promises by Coke sponsoring your college theme party etc. Many of these networks are still trying to find out what sort of

Webmasternoreply@blogger.comtag:blogger.com,1999:blog-34677190.post-42672190731799299322008-05-21T12:12:00.002+05:302008-05-21T12:24:16.272+05:30

Times Group was the first to realize the growth of Internet and the influence it will have on the society and impact on its bottom line. Hindustan Times realized it only lately and is venturing into the Web world now. It already has DesiMartini a Web 2.0 company in its folio though that social network is not doing well and still struggling to take off. Today HTMedia announced that their online

Webmasternoreply@blogger.comtag:blogger.com,1999:blog-34677190.post-36820890337675265942008-05-07T01:00:00.002+05:302008-05-07T01:13:32.211+05:30

Web 2.0 leading edge company, Google together with Websense had released safe search in Q3-2007. Its an effort to filter the evil sites on the web. Just a while ago, Yahoo! on its blog has unveiled a similar product "SearchScan". We decide to test and compare both of the services. Search for "free screensaver" on SearchScan and you should get seraline.com as one of the search results on the

Webmasternoreply@blogger.comtag:blogger.com,1999:blog-34677190.post-55226442180930668922008-04-28T20:59:00.003+05:302008-04-28T21:20:14.262+05:30

ibibo was the first one to reward bloggers [distributed Rs1.5 crore] encouraging them to produce original content. Sulekha, another Web 2.0 startup focused on Indian and the NRI community has now come up with a new idea [actually borrowed from Google's YouTube profit sharing] to publish books about bloggers' original work. Every month, two books will be published one of them will be the work of

Webmasternoreply@blogger.comtag:blogger.com,1999:blog-34677190.post-64968883946617631972008-04-23T13:16:00.002+05:302008-04-23T13:36:37.500+05:30

Microsoft, still struggling [since 2003] to come up with a competitive online advertising platform like AdSense is using its money muscle and marketing prowess to strike Ad deals. Microsoft has joined hands with NDTV to monetize Facebook users in India. Advertising on Social Networks may not need contextual targeting and hence it is very likely that they will target big ticket online advertisers

Webmasternoreply@blogger.comtag:blogger.com,1999:blog-34677190.post-59065895513488210492008-04-10T13:05:00.002+05:302008-04-10T13:19:01.873+05:30

Future Bazaar is an Internet Venture of Pantaloon Retail India Ltd. Recently, Sherpalo Ventures and Kleiner Perkins picked up 15% stake in the company for an undisclosed sum putting the valuations in question. We are in receipt of a report by Morgan Stanley[MS] from which we deduce the value of FutureBazaar.com. In valuing Pantaloon Retail, MS considers a base case valuation of Rs 240 crore for

Webmasternoreply@blogger.comtag:blogger.com,1999:blog-34677190.post-69193509533076482122008-03-29T16:35:00.003+05:302008-03-29T16:55:30.797+05:30

The fourth week of April will see San Francisco hosting the big event for all the valley startups still surviving after the US sub-prime crisis - Web 2.0 Expo. You are requested to vote for your favorite Web 2.0 startup which can be an Audio, Video, Scoial N/W, Productivity [SaaS], Communication, Security etc. You can choose up to 3 companies in each category. Cast your valuable vote now and

Webmasternoreply@blogger.comtag:blogger.com,1999:blog-34677190.post-12967589971520538192008-01-15T18:46:00.000+05:302008-01-15T18:53:21.307+05:30

World's number one software maker, Microsoft was struggling to take on Google on the Advertising platform. Finally, after having acquired aQuantive, the company has come up with innovative advertising mechanism, ofcourse not on the Web but on Grocery Shopping Carts. Microsoft in association with Plano, Texas-based MediaCart Holdings Inc. was toying with the idea of grocery cart-mounted console

Webmasternoreply@blogger.comtag:blogger.com,1999:blog-34677190.post-87157922303870744392007-12-27T13:50:00.000+05:302007-12-27T13:59:53.700+05:30

Campus18, social networking platform from the TV18 group has joined the bandwagon of Video Talent Hunt. Unlike in the past contests, this is a whole lot different. Campus18 is providing an opportunity for the winner in the Best Performance category to Make an Own Show and also pocket a cash prize of Rs 25,000. 10 winners will be chosen in the Best Video category who will pocket cash prize of Rs

Webmasternoreply@blogger.comtag:blogger.com,1999:blog-34677190.post-7046613804030238342007-12-17T23:52:00.000+05:302007-12-18T00:04:54.898+05:30

Social Networking startup promoted by Northgate Technologies, BharatStudent.com is gaining traction in India. Data suggests that the company had 1.6 million+ registered users at the end of Q3-2007 with user base growing at the rate of 8,000 per day . The portal gets more than 1 million page views per day. The company's Advertising is managed by group company Axill. Other means for monetization

Webmasternoreply@blogger.comtag:blogger.com,1999:blog-34677190.post-29972337374965529962007-12-13T13:11:00.000+05:302007-12-19T14:57:39.630+05:30

Blogging which got a boost from Google is now being taken to the next league with innovative tools. Yahoo! has released Yahoo! shortcuts plugin, a simply remarkable and excellent tool for bloggers on the Wordpress platform [will be extended to others very soon]. Many bloggers are already aware that a photo adds more appeal to their content. Thus Yahoo shortcuts plugin will look for Flickr photos

Webmasternoreply@blogger.comtag:blogger.com,1999:blog-34677190.post-2949360148639517272007-12-12T13:51:00.000+05:302007-12-12T13:58:51.271+05:30

India's most popular Social networking site, Orkut has finally listened its consumers demand. Until now, every Orkut users scrapbook was public and anybody could view and scrap on it. Henceforth, the user has the choice on who can view and scrap on his/her profile. Additionally, Albums have also been given the choice to be Public or Private to Friends.

Webmasternoreply@blogger.comtag:blogger.com,1999:blog-34677190.post-64702109449939534392007-11-21T13:46:00.000+05:302007-11-21T13:57:27.580+05:30

The Social Networking deal ship is now in India. DesiMartini one of the early startups with 250,000 registered users was bought by Hindustan Times for $10 Million. That is approximately $40 / registered user. When Facebook founder Mark Zuckerberg is unwilling to sell Facebook and is commending valuations of $15 bn, why did Vivek Pahwa sell out of DesiMartini so soon ? Well some entrepreneurs

Webmasternoreply@blogger.comtag:blogger.com,1999:blog-34677190.post-39570685700841727152007-11-16T10:15:00.000+05:302007-11-19T10:25:10.509+05:30

Google's revenue spinning machine AdSense's, high-ranking Product Manager Gokul Rajaram has hit the exit button @ Googleplex to launch his own startup. Gokul said, Google had already understood how to match keywords with URLs, so the next step was building a matching algorithm and create an advertising system around it. Sergey had a mandate to launch it in June 2003. So we had less than six

Webmasternoreply@blogger.comtag:blogger.com,1999:blog-34677190.post-24138157976317109852007-11-02T14:26:00.000+05:302007-11-04T14:42:15.195+05:30

Google's hugely popular social networking platform, Orkut has added a new feature Ask Friends that will let users ask Questions and get Answers. The Questions can be directed to specific friend in your network or Google's way of doing things intelligently is to let the system decide who should take the question, it will weigh on various parameters and then send the question to selected friend/s

Webmasternoreply@blogger.comtag:blogger.com,1999:blog-34677190.post-82669113839484843132007-09-21T21:44:00.000+05:302007-09-21T21:47:31.112+05:30

Mobile and Online social networking portal Indyarocks.com marks a new chapter in the Indian social networking scene by launching first of its kind "Social Money" program. Social Money program is an innovation by Indyarocks where the members will be rewarded for their day to day interaction with friends and family and it is also a way to reward user generated content (UGC). Dr. Vishnu, Head of

Webmasternoreply@blogger.comtag:blogger.com,1999:blog-34677190.post-37677909934231136112007-08-22T13:42:00.000+05:302007-08-30T10:55:20.635+05:30

Here is an exhaustive list of Social networking sites operating in the context of India or Indian Diaspora - popularly known as Desis. Orkut - Very popular in India. My 9 year old nephew is on Orkut and sometimes the community spam on Orkut scares the hell out of me.SunsilkGangOfGirls - India. Product lanuch Pad for Hindustan Unilever Ltd. Extremely popular in Indian Metros.Fropper - India.

Webmasternoreply@blogger.comtag:blogger.com,1999:blog-34677190.post-54419325839293358752007-08-09T16:19:00.000+05:302007-08-09T16:45:25.016+05:30

India's leading job search site, Naukri [Infoedge India Limited] has launched a Career and Professional networking site for Indians - brijj.com. The site is still in Beta. Brijj is all about building and maintaining relationships. Brijj lists several reasons on why professionals should join their network here. Naukri with its lead in the Indian job search market is all set to build a community

Webmasternoreply@blogger.comtag:blogger.com,1999:blog-34677190.post-65441398601671032012007-08-04T10:15:00.001+05:302007-08-04T10:32:45.270+05:30

If you can't win consumers in a booming Online Ticketing world, what do you do ? Start spamming ? Hotmail founder Sabeer Bhatia's failed startup Arzoo.com which was reborn as a Online Travel Reservation portal has started spamming massively in India. This is such a shame to a man like Sabeer Bhatia who once upon a time was a whizkid. This spam e-mail indicates that Arzoo is lagging behind its

Webmasternoreply@blogger.comtag:blogger.com,1999:blog-34677190.post-55684327577546816072007-08-02T09:11:00.000+05:302007-08-02T23:56:44.631+05:30

Two Researchers at the University of Texas, Dallas have estimated that the top 50,000 bloggers in the blogsphere made more than $500 Million in revenues. Dr. Vijay and Dr. Milind, used 12,000+ Chitika Publishers Network Data for their Research [Earnings Data Included as Well]. They used Technoarti to get the rank of the blog. Some bloggers are estimated to earn 3 times the revenue from other

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